Tuesday 17 January 2012

17.1.12 Hands-only CPR

Whilst I think the video with Vinnie Jones is funny enough, I am struggling with the approach being adopted by the British Heart Foundation. 


The campaign is aiming to get more people prepared to do something when someone collapses, but the result is to create the impression that the 'new way forward' is hands-only cpr.  This is not the case, and there will be many people now believing that mouth-to-mouth is not the right approach.

For as long as I can remember, the right method for assisting is to mix compressions with rescue breaths, and for that now to be considered not worth promoting is daft.  I suspect some form of dumbing-down here, prompted by institutional concern about people being sued or being unwilling to make mouth-to-mouth contact.  Vinnie says in the advert that there is to be no "kissing on the lips" during the humorous relaying of advice. 

The advert and the campaign should most definitely be suggesting that this hands-only approach is better than nothing, but that people should continue to give the casualty proper attention for the best chance of resuscitation.  Unfortunately it now comes across that the endorsed approach is hands-only.  This will lead to fewer casualties making it!

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