There are numerous ways that supermarkets compete with each other, and market analysts regularly assess things, typically via the 'basket' test. However, the supposed £7 - £9 for a fictitious basket of goods that nobody actually buys is a weak basis for comparison. I prefer the Carrier Bag Test.
***** Excellent
**** Very Good
*** Acceptable
** Rather Shitty
* Cuntin' Useless
Morrisons ****
A good strong bag, with greater capacity than others, and a clear market leader.
Asda ***
Reasonable bag. Slight worry that holes can develop. Uninspiring colours. Standard fare.
Sainsbury **/***
Reasonable although a bit too thin, and a propensity for holes. Distinctive orange, with average capacity. Standard fare.
Lidl **
Overlooking the fact that they cost 3p, the design is flawed. Strength is good but the 'sideways' handle limits capacity significantly. Good logo print, if you like it.
Co-operative **/***
Rather uninspiring white bag. Average. Acceptable.
Tesco *
Awful. The bags are too thin, split easily, have below average capacity and are an embarrassment to such a major company.
There you have it; if you want decent bags that are strong, large, colourful and hold a lot, shop at Morrisons. If you prefer crap, thin, totally inadequate bags, go to Tesco.
No comments:
Post a Comment